Recently, Business in Vancouver published a story related to the changes that have occurred with BC’s Credit Unions. The dichotomy of growing membership but fewer credit union brands is interesting and presents a challenge. The trend towards mergers in the sector means there are now fewer than 40 credit union brands compared to 1996 when there were around 100. Credit Unions are about community, people and relationships. So, how do Credit Unions keep brand consistency across credit union branches and communities? How does Credit Union branch design support those brand characteristics that set it apart from competitors and deliver on the promise of community support?
The design solution for the new recreation centre was to update the original uninspiring facility with a new, more prominent frontage that reflects the importance of this civic structure in the community.
Pitt Meadows residents can now enjoy a modern, welcoming recreation centre. The modernized and expanded fitness centre is bright with natural light, welcoming and triple the size.
This important civic multi-use facility in Pitt Meadows also houses the community policing office.
Click here for more photos of the project.
In 1954, our firm was established as Toby & Russell Architects. After six decades of working with our clients to create outstanding spaces and build their brands, we realized it was time to evolve our own brand. As we step forward into the next 60 years, we’re excited to share a new identity that articulates the firm we are today and will become in the future.
A ratio expresses proportion, balance and relationship. Our new name is grounded in the importance of relations and relationships in our work. Between a building and its environment. Between citizens and structures. Between our firm and our clients.