Recently released, a global branch design report features 25 case studies from around the world including RATIO’s work for Island Savings. Published by a banking intelligence provider, Lafferty Group, the report is titled Digital Branch Design: Presence, Openness and Intimacy.
The Digital Branch Design report explains how retail banks are reinventing the branch for the digital age and covers three central themes:
• Do branches have a brand new role to play in banking?
• How can banks adapt their branches to stay relevant to their customers?
• What is the new relationship between digital technology and branch design?
Here’s a quote from the Island Savings case study:
“Recognition that individual relationships between branch staff and members is key to the broader long-term relationship building was the basis for every design decision. This resulted in a design which provides clear sightlines and more “meeting space” between staff and customers. Advisors’ offices were transformed into member-focused spaces by getting rid of the traditional ‘meet-across-the desk’ scenario. Now the focus is shifted to the “side-by-side” model that allows customers to see the same information as advisors via wall-mounted screens. The credit union offers customers seminars in the same space.”
Lafferty Group, Digital Branch Design: Presence, Openness and Intimacy
Click here to view the Island Savings case study.
RATIO and Credit Unions:
The RATIO team has provided architectural, interior design and planning services to credit unions for over 50 years. Recent and ongoing financial service projects include the re-imagined Island Savings branch network, award-winning design on the downtown branch of Salmon Arm Savings & Credit Union, refresh of Greater Vancouver Community Credit Union’s brand and branch template. RATIO provides integrated consulting on all Vancity branches and the forward-thinking branch concept for First West Credit Union through their Envision Financial brand.
Want to read more?
Download : Distinctive Thinking: Credit Unions & Brand Consistency
Credit Union brands: consistency and market focus keys to success
Financial Services: 18 design trends for retail branches
Retail Branches: The bank of now
Lafferty is a London, England based 35 yr old banking and payments research and advisory business. This particular Digital Branch Design report is part of their Retail Banking 2020 Research Service for bank and payments clients.
Stay connected with Ratio: Sign up for RATIO news > Twitter > LinkedIn
